Subscription broadcasting (pay TV) services provide programs of general appeal that are available only on payment of subscription fees. Pay TV services are funded by subscriptions and limited advertising revenue.
Approximately 34 per cent of the Australian population, or 29 per cent of Australian households, subscribes to a pay TV service. The main retail pay TV service provider in Australia is Foxtel, which delivers its services over Telstra's broadband cable network and via satellite. Foxtel provides its customers with a fully-digital pay TV service with over 200 channels across multiple platforms cable, satellite, mobile and PC. As at at July 2012, Foxtel had approximately 2.3 million subscribers.
Pay TV services are also increasingly available in the form of Internet Protocol Television (IPTV) bundled with internet connections. These IPTV services include channel packages provided by Foxtel and content packages offered by providers such as Fetch TV that are typically available through particular internet service providers.